When you work with Cyber Construction, you work with a member of your company and without a doubt we will prove this to you time and time again. Here are just a few of the ways Cyber Construction will work with you and for you to make your SEM program a success.
Keyword Research and Development
Cyber Construction works with you to get to know your business before launching a single keyword. We utilize multiple resources in the SEM arsenal to develop targeted, high performing keywords to drive consumers to your site. In addition, we make sure that you truly understand the methodology around our processes including why we are recommending certain keywords and why we would not recommend others. We also work with you around special promotions, holiday planning, and seasonality optimization of keywords. The Search Engine space is a bidding universe and Cyber Construction has the experience and know-how to work with that universe to maneuver and use it to your advantage through bid management, position control, and overall campaign quality.
Copy Consultation and Development
Once the Keyword set is determined, we will take a deep dive to review your web site and your overall business plan in order to generate positive, creative Ad Copy. We understand that in order for you to be successful, consumers need to go to your site and Ad Copy is the first step in getting them there. Our Copy Writers are well versed in the editorial rules and regulations set up by each Search Engine. Even with the limitations set up by the Search Engines, our Ad Copy team performs with creativity and professionalism as if the limitations did not exist. We will send your message across based on your goals and who you would like to attract to your site. We know what works and will create working Ad Copy specific to your business needs.
Account Search Engine Setup
Cyber Construction has a wealth of knowledge of the SEM space and knows the ins and outs of each major Search Engine. With that knowledge we are able to set up your SEM program on the Engines quickly and efficiently. We know that time is money so once you are comfortable with the proposal portfolio of Keywords and Creative, your program will be up and running within a matter of hours. At Cyber Construction we take our role seriously and we truly feel that we are members of your company and we will do our best to make sure “our” company succeeds.
Program Monitoring, Optimization, and Monthly Reporting
With many SEM agencies, once they launch your program, you will not hear from them again until it is time for a contract renewal or until you realize that you are loosing money and want to cancel. That is not how Cyber Construction does business. When your business succeeds, Cyber Construction succeeds. In order to make sure that happens we don’t just set it and forget it. We monitor your account on a regular basis for multiple reasons; to make sure things are running smoothly and to move forward with any necessary optimization opportunities. In addition, we will provide you with a monthly program report that will include SEM metrics from the previous month including Impressions, Clicks, Average Position, Click Through Rate, Media Cost, Media Cost Per Click, and if applicable, Conversions. We will analyze this data and make recommendations to further optimize your program.
Do not look at Cyber Construction as just another third party SEM management agency. Cyber Construction is so much more than that. We are part of your workforce and will work toward your success just as you would.
FOR MORE INFORMATION AND PRICING CONTACT US AT 888-852-6587 OR EMAIL US AT INFO@CYBER-CONSTRUCTION.COM